lornamatic

Audi engineers spend a lot of time listening to sound. They make sure that doors close right, that locks sound secure, that the clicking of your turn signals are ever just so slightly randomized to prevent you from either driving for 12 miles down the freeway with your left blinker on (a la old guy in a Cadillac), or from music school flashbacks, finding yourself sitting in the left turn lane singing scales (see Ford Metronome, aka Ford Focus).

So I think there’s a similar phenomenon happening over at Epson. It works like this: designers love Radiohead. Epson loves designers. So magically, my scanner and printer seem to be calibrated to sound great with Radiohead. Don’t believe me? Print some high quality stuff (best photo) on an Epson r1800. It is TUNED to the Pyramid Song.

Just a couple minutes later, Mike was scanning some things on the 4180, when You And Whose Army hit. The 300DPI scan was perfectly in tune. With every chord change, the scanner did something subtle and new, but it always fit the music. That’s not really the weird thing, though. The weirdest part is, that scan finished at the exact moment the song ended, on key.
Could there be an iTunes tie-in here?

This has to be exactly how it felt when that first weirdo decided to watch the Wizard of Oz while listening to Dark Side of the Moon. I don’t really want to even speculate how that one was discovered.

Really I just want that new Radiohead album to hurry up and come out. Because for sure that means a whole NEW set of Epson technology is on the way!

For the folks who are looking for the song in the Sony Bravia (Bravia, Brevia, whatever) commercial, it is titled Heartbeats, and it is from José González’s debut album. You can order it from Amazon: